Lindsay Wasson LingleSVP of Marketing & Operations
Powered by passion and excitement, Lindsay Wasson Lingle runs the marketing and operation of the Wasson Enterprise office. In addition to this role. Lindsay runs Holly & Tanager, a handbag line focused on bringing fashion and function to modern women, and leads the marketing efforts for Innventure, a Wasson Enterprise Partnership.
Lindsay grew up in the retail world, and learned from an early age the importance of meeting customers’ needs. After earning her BA in Public Relations from Purdue University in 2011, she joined Kao USA Inc. as an intern within the trade marketing team before becoming a category analyst for several retailers. This new experience taught her how products interact on the shelf with each other and how categories are viewed by the retailer. Lindsay really honed her skills in retail when she was placed on Kao’s Target account as the business development analyst, specializing in the hair color and care categories, with a focus on the John Frieda brand. That stint led to her move to the John Frieda marketing team that supported its Precision Foam Colour product. Lindsay’s time at Kao gave her an in-depth understanding of the Consumer Product Goods (CPG) business, adding to her already extensive exposure in a retail-focused family. Along the way, Lindsay earned an MBA from Xavier University, completing her program in 2015.